WIR and the Swiss National Economy
Published by the WIR Bank, Basel. Title of German original: “WIR in unserer Volkswirtschaft”
Tobias Dr. Studer, 1998
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Tens of thousands of Swiss citizens regularly use WIR. Perhaps over 100,000 know about WIR. But certainly the great majority of Swiss do not understand how it functions.
Even in the affected trade sectors themselves, ignorance is widespread. Surveys show that the number of small and medium-sized enterprises whose owners claim to know nothing about WIR range in the thousands. Ignorance, however, leads quickly to skepticism and even to prejudice. This treatise therefore aims to open up for all interested parties insights into both the modus operandi and the rationale and purpose of WIR.
Website of the American Trade Cooperative www.atcoop.com